Title: Direction Ontario - Engaging the Francophone Visitor
Organization: Direction Ontario
OTEC was contracted by Direction Ontario to create their Bienvenue en Ontario brand, branded microsite, and training program, “Engaging the Francophone Visitor”, to assist Ontario-based tourism businesses, front-line employees, and tourism marketers in attracting and servicing Francophone travellers. OTEC developed and delivered 3 online branded training webinars, accessible through the microsite, to enhance the knowledge and skills of participants in how to market to, welcome, and provide exceptional service experiences to French visitors, resulting in positive long lasting experiences and increased loyalty.
To view a sample of the Engaging the Francophone Visitor microsite please click the Read More