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Understanding Client Needs

This program focuses on understanding why clients question, or object to, purchasing services/products, and how resolution skills can help to overcome this resistance and increase sales. Understanding Client Needs helps sales professionals identify 5 basic causes of resistance and what techniques to use to effectively deal with client resistance.

Program At A Glance

Part 1: Creating Loyal Clients

  • Who are our clients?
  • Determine client profiles through key characteristics and questioning techniques
  • Recognize the importance of building good rapport, and listening to our clients
  • Appreciate the importance of asking the right questions of our clients

Part 2: The Value of Client Retention

  • What are the products and services we offer?
  • Define their features, advantages and benefits

Who Should Attend

  • Front-line Sales Professionals
  • Sales Managers/Supervisors

Session Details

  • Half (1/2) day session (4 hours)
  • Between 10-16 participants
  • Interactive format
  • Take-away participant guide

Contact us to book your session!

New Workshop!

OTEC's new Building a Culture of Service Excellence workshop provides managers and owners with the most up-to-date tools to create a customer-centric organization. Utilizing progressive and proven customer service strategies for building and sustaining a service excellence culture, you will gain the skills to proactively develop your teams and achieve a competitive service advantage!

Click here for more information.